I created a short, engaging video for Total Wine & More’s social media to celebrate National Root Beer Day in a fun and playful way. The animation featured a vibrant color palette and quirky, dynamic movements to capture the audience’s attention and enhance brand engagement.

• Storyboarding & Concept Development – Mapped out a visually compelling sequence to ensure a smooth and engaging flow.

• Playful Animation & Vibrant Design – Used bold colors and lively motion to create a festive eye-catching aesthetic.

• Music Selection – Choose an upbeat tune to complement the animation and amplify the celebratory mood.

• Boosted Social Engagement – Delivered a shareable, lighthearted video that aligned with Total Wine & More’s brand personality, increasing audience interaction.

This project successfully blended animation, music, and storytelling to create a fun and memorable social media moment for the brand.