For Total Wine & More, I crafted a playful and vibrant video to celebrate World Bartender Day. With a lively color palette and quirky animated movements, the video brought an exciting, fun energy to the brand’s social media, making the celebration unforgettable.

• Engaging & Entertaining Content – The dynamic, colorful video grabbed attention on social media, engaging viewers and encouraging them to interact with the post.

• Celebrating Bartenders Creatively – It offered a fun and memorable way to honor bartenders, aligning with Total Wine & More’s passion for the industry and its people.

• Enhanced Social Media Reach – The playful design and animation style helped boost engagement and created a buzz around the celebration, extending the brand’s reach across social channels.

• Strengthened Brand Personality – The lively, quirky video reinforced Total Wine & More's vibrant, approachable, and community-driven image.

• Increased Awareness & Connection – By tapping into the spirit of World Bartender Day, the video deepened the connection between Total Wine & More and their audience, highlighting the importance of bartenders in the experience.